MJR Copy and Content
MJR Copy and Content
Writing. Editing. Publishing. Delivering
 
 

Writing. Creating.

Editing. Delivering.

Whatever your content needs, if there are words involved – whether in print or pixels – MJR Copy and Content will step up to the mark

 
 
 
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About MJR

MJR Copy and Content is me, Matt Rigby. I’m a copywriter, editor, journalist, script writer, video content manager and project delivery manager with experience at every level of content creation for all sorts of clients and publications – Consumer, B2C, B2B, in-house and agency. Basically, for pretty much any type of written content, you can name it and I’ve created it. Scroll down for examples of what I can do, or click the link to my CV.

See my CV

 
 
 
 

EDitorial expertise

I cut my teeth as a beat reporter, product reviewer and sub-editor for car magazines and websites. I subsequently moved on to marketing and comms at a fledgling startup. I’ve also ghost-written columns in national newspapers, been on an editorial team creating long-form lifestyle magazines and global online editorial content for Volvo Cars and currently edit the membership magazine for the IAM RoadSmart road safety charity.

YouTube and media marketing

YouTube, Social media and email marketing are – of course – hugely effective brand-building and customer-acquisition tools, and I’ve been instrumental in creating extensive campaigns for both social and email. This includes helping to manage the Carwow YouTube channel during 2019 and 2020, where it grew from 2.4 million subscribers to more than 5 million.

Content audits and consultancy

I’ve created audits of content for various purposes, from longtail SEO landing page recommendations to investigations and suggestions for updating and repackaging opportunities for the B2B marketing content for a global IT giant.

 

18+

Years of content EXperience

I’ve covered every corner of copy creation, whether fast-paced weekly consumer magazines, popular YouTube channels, creative content solutions for global clients or taking charge of in-house copy and tone for innovative startups.

1,000,000s

of people reached

I’ve grown email marketing campaigns from scratch to reach more than a quarter of a million recipients, managed YouTube content with millions of subscribers, written for websites with hundreds of millions of visitors and helped create & deliver brand magazines translated into 27 languages.

Limitless

possibilities

I’m a true multi-trick pony: my experience means I am as comfortable using desktop publishing or prototyping software as I am building content into a CMS, or managing final delivery of multi-format content.